Privacy Policy Page

1. Introduction

1.1 Welcome to the Macy's platform operated by (individually and collectively, "Macy's", "we", "us" or "our"). Macy's takes its responsibilities under applicable privacy laws and regulations (the “Privacy Laws”) seriously and is committed to respecting the privacy rights and concerns of all users of our Macy's website and mobile applications (the “Platform”) (we refer to the Platform and the services we provide on our Platform as the "Services"). A User means a user, including buyers and sellers, who has registered an account with us to use the Services (individually and collectively, a "User", "you" or "your"). We recognize the importance of the personal data you entrust to us and believe it is our responsibility to properly manage, protect, and process your personal data. This privacy policy ("Privacy Policy" or "Policy") is designed to help you understand how we collect, use, disclose, and/or process personal data that you provide to us and/or that we have about you, now and in the future, and to help you make informed decisions before providing any of your personal data to us.

1.2 "Personal Data" means data, whether true or not, about an individual who can be identified from that data or from that data and other information to which the Organization has or may have access. Common examples of personal data may include name, ID number, and contact details.

1.3 By using the Services, registering an account with us, visiting our Platform, or accessing the Services, you acknowledge and agree that you accept the practices, requirements, and/or policies outlined in this Privacy Policy, and you hereby consent to our collection, use, disclosure, and/or processing of your personal data as described herein. If you do not consent to the processing of your personal data as described in this Privacy Policy, please do not use our Services or access our Platform. If we change our Privacy Policy, we will notify you, including by posting these changes or the revised Privacy Policy on our Platform. We reserve the right to modify this privacy policy at any time. To the fullest extent permitted by applicable law, your continued use of the Services or Platform, including placing any orders, constitutes your acknowledgment and acceptance of changes to this Privacy Policy.

1.4 This policy applies together with other notices, contract terms, consent terms that apply to our collection, storage, use, disclosure, and/or processing of your personal data, and is not intended to override these notices or terms unless we expressly state otherwise.

1.5 This policy applies to both buyers and sellers using the service, unless expressly stated otherwise. Our disclosure and/or processing of your personal data is not intended to override these notices or terms unless we expressly state otherwise.

2. When does Macy's collect personal data?

2.1 We will/may collect personal data about you:

• When you register and/or use our services or platform, or open an account with us;
• When you submit any form, including without limitation application forms or other forms related to any of our products and services, whether online or in physical form;
• When you enter into any agreement or provide other documents or information regarding your interactions with us, or when you use our products and services;
• When you interact with us, such as by telephone (which may be recorded), letters, faxes, face-to-face meetings, social media platforms and email, including when you interact with our customer service agents;
• When you use our electronic services or interact with us through our applications or use services on our platform. This includes, but is not limited to, through cookies that we may deploy when you interact with our applications or websites;
• When you grant permission to share information with our App or Platform on your device;
• When you associate your Macy's account with your social media or other external accounts or use other social media features in accordance with the provider's policies;
• When you conduct transactions through our services;
• When you provide us with feedback or complaints;
• When you register for a competition; or
• When you submit your personal data to us for any reason.

The above is not intended to be exhaustive but sets out some common circumstances in which personal data about you may be collected.

3. Types of Personal Data Collected

3.1 The types of personal data we collect may include, without limitation:

• Personal identifiers, such as your name, address, email address, phone number, and other identifiers you provide;
• Account information, including your username, password, and other registration details;
• Contact details, including email addresses and phone numbers;
• Payment information, including credit card and billing details;
• Transaction history, including records of orders and purchases;
• User preferences and interests, including your preferences for products or services and other information related to your shopping habits or engagement with Macy's;
• Demographic information such as age, gender, and location;
• Communications data, such as records of communications you have with Macy's through emails, phone calls, or chats;
• Data collected through cookies, pixels, and other tracking technologies about your browsing behavior, preferences, and device usage.

3.2 We may collect sensitive personal data, such as financial information, payment data, or information related to your health, only where necessary, and with your explicit consent.

4. How does Macy's use your personal data?

4.1 We may use the personal data we collect from you for the following purposes:

• To provide, manage, and enhance the services offered through the Macy's platform;
• To process orders, transactions, and payments;
• To communicate with you about your account, orders, and customer service inquiries;
• To send promotional materials, offers, and advertisements that are tailored to your preferences;
• To improve and personalize the user experience on our platform;
• To conduct research, analysis, and marketing activities to improve our products, services, and offerings;
• To comply with legal obligations and enforce our terms and conditions;
• To protect against fraud, security breaches, and other unlawful activities;
• For customer support and to respond to any inquiries or feedback you provide.

5. How does Macy's share your personal data?

5.1 Macy's does not sell your personal data to third parties. However, we may share your personal data with the following types of entities for the purposes outlined in this Privacy Policy:

• Service providers that assist us in operating our platform, processing payments, and fulfilling orders;
• Business partners and affiliates for joint marketing and promotional purposes;
• Legal or regulatory authorities as required by law, regulation, or legal process, including in response to subpoenas, warrants, or other legal requests;
• Third-party advertisers and partners for marketing and promotional purposes, where permitted by applicable laws;
• Our parent company, subsidiaries, and affiliates for internal business purposes, including administrative and operational support.

6. Security of Personal Data

6.1 Macy's takes the security of your personal data seriously and uses a variety of technical, administrative, and physical security measures to safeguard it against unauthorized access, disclosure, alteration, and destruction. While we take reasonable precautions to protect your personal data, please note that no security system is entirely foolproof.

7. Your Rights and Choices

7.1 You have certain rights regarding your personal data, including the right to access, correct, delete, or limit the use of your personal data. You may also have the right to object to certain types of processing or withdraw your consent for processing your personal data at any time, where applicable.

7.2 You can exercise your rights by contacting us at the contact information provided in this Privacy Policy. Please note that we may require verification of your identity before processing certain requests.

8. Cookies and Tracking Technologies

8.1 Macy's uses cookies and similar technologies to improve your experience on our platform, analyze usage patterns, and deliver targeted advertising. You can control the use of cookies through your browser settings, although doing so may limit some features of our platform.

9. International Transfers of Personal Data

9.1 Macy's may transfer your personal data to countries outside of your country of residence, including to countries that may have different privacy laws. By using our services or platform, you consent to the transfer of your personal data across borders as described in this Privacy Policy.

10. Changes to this Privacy Policy

10.1 Macy's reserves the right to modify this Privacy Policy at any time. We will notify you of any changes by posting the revised Privacy Policy on our platform, with an updated revision date. Your continued use of the services following the posting of changes to this Privacy Policy constitutes your acceptance of those changes.

11. Contact Information

11.1 If you have any questions or concerns about this Privacy Policy, or if you wish to exercise your rights regarding your personal data, please contact us at:

00 1 646-299-1247